Will Chase-Like Format Changes Add Excitement to NASCAR’s Lower Circuits?

Brian France's tenure as chairman of NASCAR is similar to James T. Kirk's command of the Starship Enterprise: The third-generation scion of the ruling family has taken the sport where no man has before. He, quite obviously, isn't through. "So the racing is good," France said Tuesday at Charlotte Motor Speedway's motorsports media tour. "The tracks are on board. We've embraced digital and social media in a way that we're trying to be leaders in this area. We have young and up-and-coming drivers. We've got a format that we can build on for the next decade or longer." The championship format is the Chase. It is going to spread. Experimenting will take place in new territory. On Tuesday, France and his associates rolled out a new line of rules...

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