Rumoured Heineken Deal Good for Formula 1, but Not Necessarily Individual Teams

The Netherlands is the centre of the Formula One universe this week. First, there was Dutch driver Max Verstappen's astonishing win in Spain, and now there are rumours that brewing giant Heineken is set to announce a new sponsorship deal with the racing series. The agreement is said to be worth $150 million over five years, according to a report in Dutch newspaper De Telegraaf (h/t the Guardian's Paul Weaver). This is great news for Formula One Management (FOM), the sport's commercial rights holder, coming on the back of Shell's recent withdrawal as a series sponsor (though their relationship with Ferrari continues), per German website Motorsport-Total.com (h/t Crash.net). It is not necessarily great news for F1's teams, thou...

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