NASCAR Business Strategy a Lap Down to All Other Major Sports

When I heard about all the changes NASCAR was making to better the sport for its fans and drivers, all I could think about was how this giant in the business world must have hit rock bottom, or at least the depths it, such that NASCAR has never seen. The announcements made by the NASCAR suits in Charlotte this past week were highlighted by NASCAR saying they would be “more relaxed” and encourage drivers to show more emotion. They also said changes would be made to increase the hole in the restrictor plates and go back to the spoiler instead of the rear wing. Many companies in the current economic climate have had to regroup, change strategies, and come up with new game plans to be able to forecast growth realistically, but seldom do the...

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